Bachelor of Science in media communication

 

“All your dreams can come true if you have the courage to pursue them.”

Walt Disney

In the rapidly evolving world of news and entertainment, the creative and technical bars are constantly being raised. To succeed in this ever-changing and fast-paced environment, you need both a solid grounding in the fundamentals of the communication field and a wealth of hands-on experience that will enable you to apply your academic lessons in real-world situations. This is what distinguishes Lawrence Technological University’s Bachelor of Science in Media Communication from other programs.

Why Media Communication at Lawrence Tech?

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Traditional media programs tend to focus on a single area – journalism, broadcasting, production, or public relations – but the greatest demand in the communication field today is for cross-trained individuals who can move with confidence and agility between all areas. Media professionals must have the ability to take a project from the planning stage, through data gathering and analysis, to production and broadcast. Lawrence Tech’s Media Communication program has been specifically designed to address these requirements.

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There are other advantages as well:
  • Opportunity knocks even at the freshmen level – numerous internships are available to students through affiliations with local radio and television networks, news organizations, the movie industry, and area advertising and public relations firms as well as a Media Communication advisory board whose members have connections to the industry.
  • Location, location, location – most of the broadcast media and video production businesses serving the Detroit metropolitan area are located within a five-to-seven-mile radius of campus.
  • Technological savvy – hands-on technical training and access to cutting-edge equipment and software translates into marketable skills.
  • A video resume – showcases the best of your creativity and expertise, and can provide a valuable marketing tool to prospective employers.
  
What else can you expect from the Media Communication program? An investment in your success – creatively, technically, ethically – and an emphasis on helping you to build the leadership skills required in an exciting and competitive field.

Prepare to Succeed

Lawrence Tech’s Bachelor of Science in Media Communication can position you for a career as a leading-edge producer, writer, reporter, editor, or technician. It offers you a balanced, well-rounded education that emphasizes the development of your critical thinking, communication skills, and technical expertise. It also reinforces the ethical and civic obligations media professionals have to the local, national, and global community.
Concentration

media-com-tab.pngPursue a concentration in Film, Television, and Video Production.

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Getting Started

For more information, including information for transfer and international students, contact Lawrence Tech’s Office of Admissions at 800.CALL.LTU or admissions@ltu.edu. For specific questions about the English and communication arts degree program, contact Lawrence Tech’s Department of Humanities, Social Sciences, and Communication at 248.204.3520 or humchair@ltu.edu.
Curriculum

Your 121-credit-hour program consists of:

Arts and Sciences Core 56
(with emphasis on leadership)  
Media Communication Core 32
Media Communication Electives 15
Open Electives 18
Total 121
Graduates with a degree in Media Communication have many career options:

Broadcast journalism
(news, sports, and weather)
Television and video production
Technical writing
Scriptwriting
Entertainment industry
Media marketing
Magazines
Specialized journalism
(automotive, business, science, or technology)
Television programming
Research and analysis
Public relations
Online journalism
Instructional technology
Getting Started

For more information, including information for transfer and international students, contact Lawrence Tech’s Office of Admissions at 800.CALL.LTU or admissions@ltu.edu. For specific questions about the English and communication arts degree program, contact Lawrence Tech’s Department of Humanities, Social Sciences, and Communication at 248.204.3520 or humchair@ltu.edu.